> For the complete documentation index, see [llms.txt](https://guia.fenicio.help/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://guia.fenicio.help/integraciones-y-herramientas/canales-de-venta/facebook-and-instagram-shopping.md).

# Facebook & Instagram shopping

**Facebook & Instagram Shopping** permite mostrar y vender tus productos directamente desde tus perfiles en redes sociales.

Tus clientes pueden descubrir productos, ver precios y acceder a tu tienda de forma rápida y directa.

***

## **Credenciales necesarias:**

* Cuenta de Business Manager
* Catálogo de productos creado
* Cuenta de Facebook Page vinculada
* Cuenta de Instagram Business vinculada
* Permisos de Administrador
* Cuenta publicitaria activa

***

### ¿Por qué es importante?

Integrar tu catálogo con Meta te permite:

* Aumentar la visibilidad de tus productos
* Generar tráfico calificado a tu tienda
* Etiquetar productos en publicaciones e historias
* Facilitar el descubrimiento y la compra
* Unificar catálogo y campañas publicitarias

***

### ¿Cómo se configura?

Para ver el paso a paso actualizado, podés seguir la documentación oficial de Meta:

* Facebook & Instagram Shopping:\
  <https://www.facebook.com/business/help/633434673560511>


---

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